Bobby Jain: What Makes A Good App?

By Rob Sutter


Smartphones are easily some of the most versatile devices in the world and the many ways in which they can help cannot be overstated. The truth of the matter is that while they can be used for social media purposes, for example, is it possible that they can come into play for banking as well? I have no doubt that they can be especially effective in this regard. With so many features to take into account, I have to believe that this is where the knowledge of Bobby Jain can come into effect.

The Financial Brand posted an article about apps, saying that the Retail Banking Strategies Crowdsourcing Panel was surveyed about what their favorite non-financial apps were. The answers were rather extensive in terms of categories and I think that this is tremendous news. Bobby Jain can attest to the fact that, whether in the realm of banking or not, everyone has certain preferences that will likely differ from one person to the next. With this said, though, what are some of the specifics that are preferred when it comes to these apps, in particular?

In order to have a better understanding of this topic, the article said that the apps' benefits were placed into a number of categories. Some of the choices might have been in line with effectiveness, which is a trait that entails the saving of time or money in the long term. What about efficiency which indicates how easy a certain program is to implement, regardless of technological experience? These are just a couple of important points to look to, regardless of whether banking is the main focus or not.

The fact that banking can be done through certain apps goes without saying and it's an impressive point that Bobby Jain can focus on as well. Names along the lines of Jain understand that, with everyone's lives becoming so busy these days, the ability to take time out in order to go about standard banking isn't always easy. It might be preferred to go to an actual bank in order to make a deposit, for example, but time may not allow it. As a result, it's preferred that app usage is seen.

I do not think that anyone can argue with the rate of usage that is seen amongst smartphones. It's like they can be used for just about anything, not only banking but networking and gaming as well. In my view, these phones are slowly coming into the form of personal computers and it's hard to deny such an idea. Our phones have, more or less, become portals and I'd like to think that they can become even more comprehensive, provided the rate of growth remains at a steady clip.




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