If there's one thing that we can agree on, it's that, for the most part, we don't like ads. To be more specific, we don't like ads that are either thrust upon us with no warning or hold little relevance to our interests. This is especially true when it comes to apps, since we typically use them in order to get quick results. For those who would like to know how careful ad implementation should be done on apps, here are a few quick details from app design companies.
There are many things to know about ads in apps, such as their visibility. To be more specific, ads should not be blatant, seeing as how the average user will be able to pick up on them right away. Anyone who has ever designed a program like this will be able to agree, which is why they will be discrete about ad placement. This is just one of the many ways that the design process can be helped, as far as ad implementation is concerned.
Also, the apps that are placed should hold relevance to the users. Let's say that someone is using an app to shop around for electronics; maybe a pop-up could appear telling them about a deal on a TV or sound system. This is just one example of an ad that could, in theory, receive numerous clicks. Relevance matters, in this sense, and the most reputable app design companies in the world would be hard-pressed to disagree.
Lastly, you want to make sure that your ads do not interfere with any user's experience. For example, if you click onto a website, before being immediately greeted by a page-long ad, suddenly you don't want to see what else the site has to offer. This is a poor example of helping said experience. When it comes to apps, it's recommended by companies like Lounge Lizard that ads load up at the start, so that users can continue to use their programs as they would like.
These are just a few things to know about ad implementation in mobile apps. It's easy to see why businesses would like to advertise on these programs, given how many people have downloaded and used them. However, the ads themselves have to be carefully crafted and placed, as you have learned. If this is done, you can rest easy knowing that your apps will be able to continually function at high levels.
There are many things to know about ads in apps, such as their visibility. To be more specific, ads should not be blatant, seeing as how the average user will be able to pick up on them right away. Anyone who has ever designed a program like this will be able to agree, which is why they will be discrete about ad placement. This is just one of the many ways that the design process can be helped, as far as ad implementation is concerned.
Also, the apps that are placed should hold relevance to the users. Let's say that someone is using an app to shop around for electronics; maybe a pop-up could appear telling them about a deal on a TV or sound system. This is just one example of an ad that could, in theory, receive numerous clicks. Relevance matters, in this sense, and the most reputable app design companies in the world would be hard-pressed to disagree.
Lastly, you want to make sure that your ads do not interfere with any user's experience. For example, if you click onto a website, before being immediately greeted by a page-long ad, suddenly you don't want to see what else the site has to offer. This is a poor example of helping said experience. When it comes to apps, it's recommended by companies like Lounge Lizard that ads load up at the start, so that users can continue to use their programs as they would like.
These are just a few things to know about ad implementation in mobile apps. It's easy to see why businesses would like to advertise on these programs, given how many people have downloaded and used them. However, the ads themselves have to be carefully crafted and placed, as you have learned. If this is done, you can rest easy knowing that your apps will be able to continually function at high levels.
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For more information about app development, please contact Lounge Lizard.. Also published at How To Approach Ads For Apps, By App Design Companies.
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