Pikmin 3 & How Internet Marketing May Come In

By Rob Sutter


You don't need to search too deeply to see that the idea of the Wii U is one which has not sold that well. In comparison to Nintendo consoles in recent memory, the sales have not been as great, even though the technology has proven better than it ever has before. That being said, how exactly can Pikmin 3 impact Nintendo in the long run? It's one of those subjects should be talked about and I believe that Internet marketing can lend an even greater assist as well.

Those who only know about Nintendo on the most casual basis will probably hear about Pikmin and scratch their heads in wonder. It's possible that they do not know much about it, if anything at all, but I think that this goes to show just how clear Nintendo's image truly is. Mario and Zelda are arguably the company's two greatest names and Pikmin is one which falls relatively low on the Nintendo tier. This does not mean that it doesn't have a clear audience, though.

I can't help but feel like a smaller yet devoted following has been attached to Pikmin for quite some time. This series has not exactly been known for its realistic aesthetics, as you can imagine, but rather the portrayal of a natural yet creative environment. Of course, you'll always hear gamers that believe Nintendo should branch out and create something that's of a darker tone. Maybe it could be done but that has never exactly been Nintendo's field to cover and it's hard to say whether this will change or not.

Internet marketing is the kind of subject which should be tied to Pikmin 3, especially when you consider how poor marketing overall has been for the Wii U as of late. There should be a sense of appeal so that all audiences would be drawn to the console, no matter their level of experience. This company can most likely create many games but it will not be able to make sales unless an audience is put into place. When it comes to the audience in question, firms the likes of fishbat know just how important it is.

The sales of Pikmin 3 in Japan, so far, have actually boded well considering the Wii U's current situation. This first-party title, last weekend, was able to sell marginally better than the first game in the series from retail outlets alone. However, what about the downloadable versions of the game which have not been tallied up by that point? It's entirely possible that first-party names will sell even more of the Wii U consoles, regardless of their popularity in the eyes of the casual audience.




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