Search engine optimization can do more than just promote your affiliate product, it can repair an online reputation. Reputation management is extremely difficult to do yourself, but not impossible. In order to repair your online image, you have to gain as much online real estate on the major search engines and push the negative reviews like ripoff report or similar sites to the second or third page. Some companies are really good at this, while some have no clue. If that someone is you, you may find this article very useful. I've looked at a couple companies that are doing great things, one in particular, Veritas Inc Atlanta. The Veritas Inc reviews are not great. However, they are in the process of getting some great results. In this article, I will explain what they have been doing.
The main goal of reputation management is to get positive information in front of your target audience. The sad thing is, when people are presented with an option between a piece of news that is positive and one that is negative, they will pick the negative one a majority of the time. Unfortunately the search results are the same. People like to click on negative reports, bad reviews, and other opinions about a company more than they like to click on the positive stuff. Veritas Inc Atlanta has some really bad reviews, but the company's youtube page is doing really well. Check it out: Veritas Inc Atlanta Reviews.
Being overwhelmed with your online reputation is pretty common. Many small business owners have the same trouble. Reputation management is possible, but is extremely time consuming. If you want to badly enough, you can influence the search engine results to shed a positive light on you and your company. The company, Veritas Inc Atlanta has a horrible page of search results. These results include a ripoff report and a listing on entry level job scams blog. Surprisingly enough, this blogspot blog ranks very highly. Apparently, a past employee didn't like that he was fired and wanted everyone else to know about it. Veritas Inc has some pretty important things to note as they are making progress with their online reputation.
Veritas Inc Atlanta is putting a ton of content out there, all original, to help take over the search engines. All of this content is optimized for the company's name. This sounds a little basic, but how many business owners don't optimize their pages for their company's name? The answer would astound you. Most business owners are trying to create leads with their pages. They are only optimizing their sites for their products or services out there. So be sure that you optimize your company's name, or your own name for that matter, on some content.
After you have some quality content out there on various web properties and domains, you can start to build backlinks to them. There are several ways to do this. Some have found that blog commenting has done well, while others prefer to get their links from authoritative sites by contacting the site owner and asking for a link. However you choose to gain your backlinks will be your personal preference, but I would shy away from any grey or black hat methods of search engine optimization in your reputation management efforts.
Web 2.0 sites and high ranking profiles like Facebook and Youtube can all do very well in the search engines for your company's name. If you haven't already, go set up a ton of these profiles. Then wait. After you see which ones are doing well in the searches, shoot some backlinks their way and give them some love. You can even use those social networking sites and profiles to get your articles and content out there.
Although it takes a lot of time and energy to create content and gain backlinks, it will be worth your effort in the long run. Reputation management companies are all doing this and making a killing at it. Just like your reputation takes a long time in the real world to get better, it also takes a long time online as well. Veritas Inc Atlanta has spent many months putting content out there and it is working. They are following the steps mentioned above. Just do your research, put forth the work, and watch things get better. Good luck!
The main goal of reputation management is to get positive information in front of your target audience. The sad thing is, when people are presented with an option between a piece of news that is positive and one that is negative, they will pick the negative one a majority of the time. Unfortunately the search results are the same. People like to click on negative reports, bad reviews, and other opinions about a company more than they like to click on the positive stuff. Veritas Inc Atlanta has some really bad reviews, but the company's youtube page is doing really well. Check it out: Veritas Inc Atlanta Reviews.
Being overwhelmed with your online reputation is pretty common. Many small business owners have the same trouble. Reputation management is possible, but is extremely time consuming. If you want to badly enough, you can influence the search engine results to shed a positive light on you and your company. The company, Veritas Inc Atlanta has a horrible page of search results. These results include a ripoff report and a listing on entry level job scams blog. Surprisingly enough, this blogspot blog ranks very highly. Apparently, a past employee didn't like that he was fired and wanted everyone else to know about it. Veritas Inc has some pretty important things to note as they are making progress with their online reputation.
Veritas Inc Atlanta is putting a ton of content out there, all original, to help take over the search engines. All of this content is optimized for the company's name. This sounds a little basic, but how many business owners don't optimize their pages for their company's name? The answer would astound you. Most business owners are trying to create leads with their pages. They are only optimizing their sites for their products or services out there. So be sure that you optimize your company's name, or your own name for that matter, on some content.
After you have some quality content out there on various web properties and domains, you can start to build backlinks to them. There are several ways to do this. Some have found that blog commenting has done well, while others prefer to get their links from authoritative sites by contacting the site owner and asking for a link. However you choose to gain your backlinks will be your personal preference, but I would shy away from any grey or black hat methods of search engine optimization in your reputation management efforts.
Web 2.0 sites and high ranking profiles like Facebook and Youtube can all do very well in the search engines for your company's name. If you haven't already, go set up a ton of these profiles. Then wait. After you see which ones are doing well in the searches, shoot some backlinks their way and give them some love. You can even use those social networking sites and profiles to get your articles and content out there.
Although it takes a lot of time and energy to create content and gain backlinks, it will be worth your effort in the long run. Reputation management companies are all doing this and making a killing at it. Just like your reputation takes a long time in the real world to get better, it also takes a long time online as well. Veritas Inc Atlanta has spent many months putting content out there and it is working. They are following the steps mentioned above. Just do your research, put forth the work, and watch things get better. Good luck!
About the Author:
Veritas Inc Atlanta on Careerbuilder is an awesome example of reputation management. Go see it and duplicate what Veritas Inc is doing.
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