Inspiring Change Through The Grow Jamaica Movie

By Elena McDowell


The Grow Jamaica movie was inspired by a book with a similar title written by Leeroy Campbell and Janice Campbell. The front cover of the text sums up the authors' perspective on cannabis with four words, food, fuel, fiber and medicine encapsulating the plant's many uses. As with the book, the film extols the many benefits of a plant widely known as marijuana and proposes its formal and legal acceptance in Jamaican society.

The clout behind the film itself is reinforced by the caliber of its cast. It comprises the ideal mix of talent and fame. Some of the famous faces that appear in the film include Oliver Samuels, one of Jamaica's most celebrated actors, Stephen Marley, Reggae artist and son of the world famous Robert Nesta (or Bob) Marley and co author of the inspirational text Leeroy Campbell.

Designed to spread the news about the controversial plant, the movie is a part of a comprehensive campaign to change the perception of cannabis from a negative to a positive one. The comprehensive promotion includes web-based advocacy, literary reviews. All of this is aimed at getting the island nation of Jamaica, and the world at large to give due considerations to the merits displayed by the controversial herb.

Weed, herb and sense are just three of the many names used for the plant. It is widely associated with Jamaican lifestyle even though the truth is it is illegal on the island. Many influential Jamaicans and laymen alike have been fighting to change this law. Key among this group are the members of the islands Rastafarian faith who use it for religious and ceremonial purposes.

The makeup of the film is as diverse as the campaign itself. It is essentially and entertaining and informative documentary. There are varying types of interviews with interviewees ranging from laymen to scientific and social experts and even economists. This is complimented by an infusion of humor as the interviewees share their views.

The thought provoking documentary lasts sixty minutes. For those who wish to view it at their convenience, it is also available in DVD format. This makes it easy for anyone who wants to use it at a group meeting or promotional event to use it. Those who wish to use it for educational purposes may also do so by using the DVD format.

The entertaining and informative documentary is designed to change the island's, and by extension the world's view of marijuana. This is the dream envisioned by Dr. Campbell as the revolution. This change of legal and social stance on the plant is expected to result in its widespread and uninhibited use by Jamaicans of all classes.

The potential of the Grow Jamaica movie to change the way the world views marijuana cannot be denied. Those who view it with an open mind are bound to emerge with an inspired and refreshed views on the controversial herb. It is truly foremost among the most effective elements of the pro marijuana campaign.




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